Marketing Concentration within Business Majors
Concentration Requirements: Fifteen (15) semester hours.
- Business majors may declare either the marketing concentration or the marketing minor, but not both.
- A GPA of 2.0 must be maintained.
- Only courses with a grade of C- or better will count.
AQUINAS REQUIREMENTS | |
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Choose four (4) courses from the following: | |
BS311 Advertising | 3.0 |
BS316 International Marketing | 3.0 |
BS342 Digital Marketing | 3.0 |
BS357 Public Relations (WI) | 3.0 |
BS360 Consumer Behavior | 3.0 |
BS414 Supply Chain Management | 3.0 |
BS415 Sales Management | 3.0 |
ES311 Intermediate Microeconomics | 3.0 |
Choose one (1) course from the following: | |
BS442 Cases in Marketing Management | 3.0 |
BS483 Marketing Strategy | 3.0 |