Communication at Aquinas College

Business Administration and Communication Dual Major (BSBA)

>Four-Year Plan for Dual BS and CN Major 

Major Requirements: Fifty-seven (57) semester hours

  • At least twenty-four (24) semester hours must be taken at Aquinas.
  • Business concentrations in Finance, Human Resources, and Marketing are options that may be added to the dual major.
  • A 2.0 GPA must be maintained.
  • Only CN courses with a C or better and C- or better for all other courses will count toward the dual major.
  • Students may only take a course twice to obtain the requisite C grade.
  • All CN courses qualify for general education Social Sciences: Group 1 and Group II Distribution.
  • All AG and BS courses qualify for general education Social Science: Group I Distribution.
AG210 Principles of Accounting I (MS114)  4.0
AG211 Principles of Accounting II (AG210) 4.0
BS201 Principles of Management 3.0
BS202 Principles of Marketing (ES211 recommended) 3.0
BS305 Financial Management (AG211, ES211, MS151, CS152) 3.0
BS331 Business Law I or BS332 Business Law II 3.0
BS460 Ethical Applications in Business (junior status) 3.0
CN101 Introduction to Communication 3.0
CN205 Public Speaking (CN101) 3.0
CN206 Interpersonal Communication (CN101) 3.0
CN301 Intercultural Communication (CN101) 3.0
CN305 Advanced Public Speaking (CN101, 205) 3.0
CN307 Small Group Communication (CN101, 205, 206) 3.0
CN401 Organizational Communication (CN101, 206, junior status) 3.0
CS152 Spreadsheets 1.0
ES211 Microeconomic Principles 3.0
ES212 Macroeconomic Principles 3.0
MS151 Elementary Statistics (MS107) or MS252 Statistics  (MS114) or MS494 Mathematical Statistics (MS493) 3.0
Senior Capstone Course:
BS492 Cases in Business Policy (BS201, 202, 305, junior status) (SC) 3.0


  • AG210 Principles of Accounting I (4) SS1

    Introduction to financial accounting and its application to the reporting needs of organizations. Topics include basic accounting processes and procedures, financial statement preparation and analysis, internal control, and the recognition and measurement of accounts included in financial reports. Recommended: MS114. Pre/Corequisite: CS152.

  • AG211 Principles of Accounting II (4) SS1

    An introduction to managerial accounting concepts and the use of accounting information for planning, control, and decision-making. Topics include costing of products and services, cost volume-profit analysis, budgeting, performance evaluation, and costs relevant to decision-making. Prerequisites: AG210, CS152

  • BS201 Principles of Management (3) SS1

    The focus is on the study of the origin and development of management theory, processes of management, decision-making, leadership, communication, social responsibility, and international management. Emphasis on application of management principles to managing organizations.

  • BS202 Principles of Marketing (3)

    An introduction to basic marketing concepts, including marketing strategy, pricing, promotional activities, product development, and physical distribution. Sophomore status required for traditional age students. Recommended: ES 211.

  • BS305 Financial Management (3) SS1

    Covers the concepts and techniques underlying effective decision making related to investment and financing decisions. Some of the topics include planning profitability, analysis of risk, valuation of financial assets, time value of money, cost of capital, capital budgeting, planning capital structure, and dividend decisions. Prerequisites: AG211, ES211, MS151, CS152. Also business/ financial calculator proficiency. This course is not accepted for the Social Science Distribution requirement.

  • BS331 Business Law I (3)

    Focuses on the basics of business organizations including corporations, partnerships, limited liability corporations, professional corporations; contracts, including formation, legality, enforcement, breach, and remedies; the Uniform Commercial Code with a special emphasis on Sales and Negotiable Instruments and their application to the accounting and banking professions; also facilities liability, surveys estates, creditors rights, bankruptcy, and torts and criminal law as they relate to the business environment.

  • BS332 Business Law II (3)

    Focuses on specialized areas of the law as they relate to business such as: property including real property, landlord and tenant relationships, personal property, bailments, secured transactions; government regulation of business including the nature and scope of government regulation, consumer law, environmental law, antitrust, labor relations; also surveys insurance, wills and the law of inheritance, professional liability, and emerging trends.

  • BS460 Ethical Application in Business (3) SSI

    Principles and perspectives of ethical business and organizational decision-making are studied and applied to a variety of decisions. Emphasis is placed on the identification of ethical choices in the context of the conflicting pressures on management, both in the public and private sector. Prerequisite: Junior or Senior status.

  • BS492 Cases in Business Policy (3) SC

    A case-oriented course focusing on organizational strategy and its implementation. Prerequisites: BS201, BS202, BS305. Open to juniors and seniors only.

  • CN101 Introduction to Communication (3) PGC

    Theory and methods of intrapersonal, interpersonal, small group, organizational, public, intercultural, and mass communication.

  • CN205 Public Speaking (3)

    Basic skills for effective informational, persuasive and special occasion public speaking including voice, movement, composition, organization, ethical implications and audience analysis. Prerequisite: CN101.

  • CN206 Interpersonal Communication (3)

    Principles underlying communication behavior, focusing on feedback, nonverbal communication, decision making, listening, communication barriers and breakdowns, persuasion, and conflict. Prerequisite: CN101.

  • CN301 Intercultural Communication (3)

    Analysis of verbal and nonverbal language relativity and potential barriers and breakdowns in communication between individuals of differing cultures, subcultures, including not only national and ethnic differences, but also differences in age, sex, vocation, financial status, etc. Prerequisite: CN101.

  • CN305 Advanced Public Speaking (3)

    Advanced theory and skills for effective informative and persuasive public speaking including audience adaptation, research, composition, organization, support, voice and movement. Prerequisite: CN101, CN205.

  • CN307 Small Group Communication (3)

    Principles and perspectives of communication in small groups including development, roles, norms, conflict, language and nonverbal communication; techniques of decision making and problem solving, information sharing and public presentations. Prerequisites: CN101, CN205, CN206.

  • CN401 Organizational Communication (3)

    Human communication in organizations, including groups and dyadic communication operating in the organizational structure. Prerequisites: CN101, CN206, Junior or instructor approval.

  • CS152 Spreadsheets (1)

    This hands-on lab course covers basic spreadsheet functions such as simple formulas, formatting, and print layout using Microsoft Excel. Course projects introduce skills using a variety of formulas and basic functions, charts, and absolute addressing. This course would be beneficial to any students with a desire to analyze numerical data, manage finances, perform simple statistics, or generate charts and graphs.

  • ES211 Microeconomic Principles (3) SS1

    Introduction to the economic problem and the study of economics; basics of supply and demand; introduction to concepts and models used to understand the economic behavior of households and firms, economic outcomes under various market structures, market failures, and international trade.

  • ES212 Macroeconomic Principles (3) SS1

    Introduction to the economic problem and the study of economics; basics of supply and demand; introduction to concepts and models used to understand the business cycle (fluctuations in national income and employment) and inflation; basics of international finance.

  • MS151 Elementary Statistics (3) QR

    Designed primarily for students who have had no more than two years of high-school mathematics or its equivalent. Includes the fundamental concepts of descriptive and inferential statistics. Prerequisite: MS107. This course is not accepted for the General Education Mathematics requirement.

  • MS252 Statistics (3)

    Designed for students who have had at least three (3) years of high-school mathematics or its equivalent. Topics to be covered include frequency distributions, variability, probability, sampling, estimation, testing, hypotheses, analysis of variance, regression and correlation analysis, and nonparametric tests. (Course counts as three (3) semester hours toward a minor, but only one (1) semester hour toward a major.) Prerequisite: MS114.This course is not accepted for the General Education Mathematics requirement.

  • MS494 Mathematical Statistics (3) MS

    Tests of hypotheses, point and interval estimation, non-parametric statistics, regression and correlation, analysis of variance. Prerequisite: MS493