Master of Management Business Analytics Specialization
Master the Art of Data-Driven Leadership
IT'S YOUR TIME to turn insights into impact.
In a world drowning in data, true leaders know how to navigate, interpret, and transform information into a strategic advantage. Our Master of Management (M.M.) specialization in Business Analytics isn't just about learning tools—it's about becoming the bridge between raw data and breakthrough business strategies.
Through hands-on experience with SQL, Tableau, and advanced analytics, you'll learn to uncover insights that others miss. This program goes beyond technical skills, teaching you to communicate data stories that can change the trajectory of entire organizations.
What is a Master of Management specialization in Business Analytics?
In our fast-moving world, staying relevant means strategically incorporating and analyzing data. This M.M. specialization in Business Analytics is designed for executives wanting to do more than keep up. Our program is for those ready to lead transformational initiatives. Youʼll learn to leverage an organizationʼs data, anticipate strategic risks, and make decisions that drive value across the organization.
Business and Marketing Managers
This program helps you elevate your decision-making with data analytics, moving beyond
gut instinct and, instead, showing you how to lead data-driven strategies and transformations.
Example: A marketing manager who wants to advance to Director of Marketing Analytics
or Chief Marketing Officer.
Finance and Operations Professionals
Enhance your analytical capabilities and lead more sophisticated data-driven planning
and optimization initiatives. Example: A financial analyst aiming to become Head of
Financial Planning & Analytics or Chief Financial Officer.
Software Developers and IT Professionals
Advance your career, deepen your knowledge, and update your skills in healthcare management
and policy. Example: A hospital administrator seeking to move into a higher executive
role, such as a hospital CEO or COO.
Data Analysts and Business Intelligence Professionals
Move beyond technical analysis into strategic leadership positions where you can drive
organizational change. Example: A data analyst seeking to become Director of Analytics
or Chief Data Officer.
Industry Professionals Transitioning into Analytics
- Traditional Business Roles: Pivot into the high-growth field of business analytics while leveraging your existing industry expertise. Example: A retail buyer interested in becoming a Retail Analytics Manager or Customer Intelligence Director.
- Consultants and Project Managers: Add advanced analytics capabilities to your consulting toolkit and lead data transformation projects. Example: A management consultant looking to specialize in data strategy and digital transformation consulting.
Recent Graduates
Business and Economics Graduates: Build upon your foundational business knowledge
with advanced analytics skills highly valued by employers. Example: A recent business
graduate seeking to specialize in the high-growth field of business analytics.
What are the course requirements?
To complete your Master of Management with a Business Analytics specialization, you will need to take three of the following four courses in addition to the 10 core management courses:
Storytelling with Data
Learn to create compelling data visualizations and narratives that communicate complex
insights to diverse audiences, transforming raw numbers into strategic stories.
Spreadsheet Modeling for Decision-Making
Master advanced spreadsheet techniques to analyze complex datasets, create financial
forecasts, and support data-driven business decisions.
Python for Business Analytics
Develop programming skills to analyze and optimize business workflows, transitioning
from essential spreadsheet tools to more advanced analytical techniques.
AI Project Management
Learn to manage AI projects comprehensively, addressing ethical considerations,
mitigating bias, and ensuring responsible technological implementation.
What makes this program special?
Online-First: We built this program to ensure that its online classes are not merely recreating the in-person experience, but genuinely leverage the strengths of online learning to deliver more value. Students will enjoy the flexibility of remote coursework and engage with students at other leading institutions, bolstering their professional networks for the future.
Comprehensive Skill-Building: This M.M. specialization addresses the complexity
of modern business analytics, blending data visualization, statistical modeling,
Python programming and AI project management. Courses like "Storytelling with
Data" and "Managing AI Projects" equip students to lead with both technical
expertise and strategic business acumen.
Built for Executive-Level Leadership: This program creates well-rounded
analytics leaders who balance technical implementation with strategic vision. It
bridges the gap between data science and business strategy, preparing graduates
to drive innovation while ensuring their analytics initiatives align with organizational
goals. Students learn not just how to analyze data but how to communicate
insights that motivate action across all levels of an organization.
Are there jobs in Business Analytics?
Yes! Business analytics professionals command 6-figure starting salaries and are sought after in every sector.
Data Analytics Manager - $206,000 (With Experience)
A Data Analytics Manager oversees an organization's data strategy, leading teams that
transform complex datasets into actionable business insights. They develop analytical
frameworks, guide strategic decision-making, and ensure data-driven approaches across
multiple business units.
Business Intelligence Consultant - $137,000 (With Experience)
A Business Intelligence Consultant helps organizations leverage data to optimize
operations, identify new market opportunities, and develop competitive strategies.
They analyze complex business processes, create sophisticated dashboards, and provide
strategic recommendations based on comprehensive data analysis.
Digital Transformation Specialist - $180,000 (With Experience)
A Digital Transformation Specialist uses advanced analytics to help organizations
reimagine their business models, processes, and customer experiences in the digital
age. They combine deep technological understanding with strategic business acumen
to drive meaningful organizational change.
Chief Data Officer - $373,000 (With Experience)
A Chief Data Officer sets the overall data strategy for an organization, ensuring that data assets are leveraged effectively to drive business value. They oversee data governance and analytics capabilities while aligning data initiatives with broader organizational goals.
Want to learn more?
CONTACT INFO
Katherine Nyczak
Graduate Admissions Counselor
(616) 632-2859
NyczakK@aquinas.edu